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Superbowl fun facts from Aaron's class

Aaron Kolodny's notes from Professor, John Rollins,  Managing Sports Business class.  Seems like a great class!
  • The projected Super Bowl revenue is approximately $620 Million with media broadcast revenue accounting for $375 Million and each 30 second commercial costs approximately $5 Million with a one-minute advertisement costing approximately $9 Million. 
  • This event is a financial boom and a logistical nightmare for local economies. What once was just a football game has turned into a marketing fiasco.              
  • It is estimated that over 200 Million will watch the game this February. 
  • The Super Bowl now consists of 10 days of activities: parties, concerts, receptions, a fan village, media day, appearances by players and celebrities and more. 
  • Companies and sponsors spend millions to be associated with the Super Bowl and in conjunction help build and enhance the Super Bowl brand.Moreover, the Super Bowl is a solid economic impetus for the host city with companies putting together weeklong entertainment packages for their clients with lavish perks. 
  • The NFL has something unique that ultimately everyone wants to be a part of and price is not a deterrent.
Here's to a great game this weekend!  



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